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Seeing the bigger picture – going viral

Seeing the bigger picture – going viral

AIM: Local boys come home to put Maritzburg businesses on the map

Viral marketing videos — which spread the name of a business or cause by being forwarded from one person to another — are an increasingly popular and effective global trend which could soon be an option for local businesses with the return to Pietermaritzburg of two young Midlands film-makers (read more).

— WITNESS, Business 07 Feb 2012 page 9

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